HOW CREATORS GET PAID ON TIK TOK AND OTHER SOCIAL MEDIA
This graphic shows how payments to creators work on Tik Tok and other social media platforms.
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PPT
PUSH VS PULL PAYMENTS
A slide showing how push and pull payments function, with the differences shown graphically (example with Visa).
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THE RISE OF SOCIAL COMMERCE
This slide shows the rise of social commerce, or payments through social media, in terms of the e-commerce value chain, games as an example, and the shoppable content value chain. This was adopted from a publicly available Linkedin post.
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