WikiPay Research

THE PROS AND CONS OF MAKING PAYMENTS WITH SOCIAL MEDIA PAYMENT PLATFORMS

This brief explores how social media offer a means of sending or received money through proprietary apps or apps like Venmo or Google Wallet. The pros and cons are discussed.

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BUY NOW, PAY LATER USAGE BETWEEN BNPL USES ONLY AND BNPL USERS WITH CREDIT CARDS

This slide shows a comparison between shoppers using a buy now, pay later option vs buy now, pay later users who have a credit card. The purpose is to show how BNPL has empowered a greater number of consumers.

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